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Important Guidelines On Selecting A Good Domain Name

Names are known to be the first step to creating an identity. In the business line, the strategy to market the idea of online business starts with its domain name. You must have seen that big companies are particular about their name policy. Similarly, in the web hosting service, keeping the domain name rightly should be taken very seriously. This can turn out as the brand image and convincing for the customers to remember. 


If you are new to the online industry, you have to learn a lot because there are layers to unravel. By just reading or hearing that you have to keep a domain name it might be easy for you. But the scenario changes when you have to keep a name from a perspective to gain profit. 


To retain the domain name in the visitor’s mind it must be SEO friendly and creative at the same time. Beginning your career in web hosting services, creating a domain name and domain registration process is a challenging yet interesting task to perform. 


Down below, you can read about the pointers that will help you to select the domain name to promote your business in the right direction. 


Select the domain extension wisely

It is advisable to all the website holders who are new to this line; you must select the top-level domain extension as that helps in catching the traffic. Here the ‘top level’ means that pick the common ones like .com, org or .net, etc. It is because people are familiar with it and do not struggle whenever searching your website. It is obvious if you pick the extension among the latest ones you will get equal traffic in comparison to the other. 


Keyword specification

There is no doubt on the fact that making a domain name with the keyword specification works as bull’s eye. It is because the idea behind using a specific word to create a domain name will help you a lot. Yes, you have read that. It will be more searched and automatically that will result in good traffic. 


Do not use Hyphens

Using a domain name with a hyphen may show the creativity factor but that may not give you the desired result. You have learned that domain names should be short and crisp and specifically keyword’s use. 


Domain Research

Yes, the domain name requires having a research factor. It is because you need to analyze its competition and what changes you can make to catch the current traffic. The domain name will also work as the brand image of your online business. As your business grows older you will see the ample traffic you get only because of the domain name you picked in the beginning. 

Therefore, these are the common yet important reasons to address when it comes to increasing the demand of the business. 



If you are looking to have a website of your own you must take a good time to research. It is because you have to keep a domain name that should be unique yet SEO-friendly. This might require the registration process where you have to make the pricing search for the best of the use. 








Author: Prakriti Kanojia

Prakriti Kanojia, an avid bibliophile who finds ultimate joy when writing about trending technology, geek stuff, and web development. Owing to her interest, she has been working as a “Content Specialist” at NextraOne. Being a LSR Graduate, she has a flair for technical writing but also likes to dabble in fiction and poetry. She is a voracious reader and loves to try new things.

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